careers at rusty george

Currently Seeking

Careers at Rusty George - Rusty diving into industrial marketing

Fuel Your Career and
build industrial titans

Rusty George is a seasoned creative marketing agency located in Tacoma, Washington. Our vision is to become a recognized contributor to the reinvigorated appeal of the building and manufacturing industries in the eyes of tomorrow’s workforce, one company at a time.

Seeking talented designer

Rusty George, a South Sound leader in branding, web design and marketing, is seeking a qualified can-do creative with a natural ability to interpret a client’s vision and deliver effective visual solutions. The ideal candidate will have proficient knowledge and a comprehensive command of brand development, integrated marketing campaigns, digital media, UX/UI, and video. A background in the building industry is a plus. A strong work ethic, relentless curiosity and positive attitude are essential.

Knowledge/Skills/Abilities:

  • Team player

  • Proactive, self-motivated

  • Receptive to instruction and critical feedback

  • Accountable, dependable, go-to person: can be handed a project and expected to deliver above expectations

  • Proficient knowledge in Adobe Creative Suite, and a good command of bringing concepts to life through digital media.

  • Ability to utilize web development tools including XD, Figma and codeless platforms like Wordpress, Squarespace or Wix. Our preferred platform is Webflow and we would expect you to be able to quickly bring yourself up to speed on it.

  • Clear communicator in voice, digital or print

  • Excellent time management, multiple projects delivered on time

Core Responsibilities/Essential Duties

Creating the idea

  • Take a brief and solve client problem creatively and effectively

  • Generate concepts that meet or exceed Agency standards

  • Then demonstrate ability to think past a brief and to deliver beyond client expectations

  • Exhibit craftsmanship and attention to detail

  • Demonstrate ability to work with leadership team in the pursuit of visionary ideas and to think in larger, brand-building campaign platforms across all media

Executing

  • Create workable, sellable solutions for internal presentation on all projects

  • Must be able to professionally execute concepts to a variety of media, including print, advertising and digital platforms

  • Must confidently participate in internal and client brainstorms and presentations

  • Show ability to work on several projects at once

  • Learn to operate within the process of production and traffic in the Agency

Understanding and Contributing to Agency Core Functions

  • Learn and develop a working knowledge of agency processes and philosophy.

  • Be able to collaborate and tactfully problem-solve with team, outside vendors and clients

  • Understand all clients’ core purposes beyond making money to deliver transformative results

  • Keep precise track of hours and submit punctually in time management software

If you believe you possess the caliber of talent necessary to join our team we invite you to send your resume and examples of work to Jobs@rustygeorge.com.

Rusty George and Team

Seeking Marketing Warrior

RUSTY GEORGE is a Tacoma-based creative agency providing branding and marketing services for our clients in the building industry. We are searching for a qualified marketer to help us uncover their unique competitive advantage, proclaim their position to stand out in the marketplace, and develop and execute an effective communications strategy to attract the business opportunities they need to grow their businesses.

Your Role:

Collaborate with our team to develop smart marketing strategies necessary to achieve our client’s business objectives. Although the following list may evolve based on your insights, we envision your role will include:

Client Engagement

  • Actively participate in workshops, presentations and communications in order to capture the perfect intel to build successful brand and marketing strategies

  • Always serve as an advocate of our clients, constantly seeking out opportunities to help them grow awareness and attract quality business development opportunities

  • Collaborate with our team to sharpen our skills and enhance our creative services

Discovery

  • Actively participate in kick-off client strategy session to determine our clients’ business goals, challenges, needs, audiences and criteria

  • Learn about clients’ products or services

  • Utilize online research tools to analyze the competitive environment

  • Conduct interviews of audience members to gain qualitative insights

  • Compile examples of best trends in the industry to use as inspiration during development

Strategy

  • Utilize knowledge gained during discovery, and collaborate with team to develop comprehensive brand/marketing strategy plans

    • Clients’ unique positions and competitive advantage

    • Competitive challenges and opportunities to overcome them

    • Audience personas, needs, motivations and preferences

    • Brand platform: position, promise, story and traits

    • Communications plan including campaign themes, inbound and outbound strategies, and content calendar

  • Participate in client presentations and discussions

Execution

  • Collaborate with the team to develop content on websites, articles/blogs, collateral, social media and advertising projects

    • We understand the usefulness of AI, however the ability to write customized content based on our clients’ unique voice and point of view is required. Professional writing skills (spelling, grammar, attention to detail) is a must!

  • Acquire, compile and record logins to clients’ websites, social media accounts, Google suite, and other digital platforms

  • Implement targeted traditional and digital marketing and advertising campaigns based on strategic plan

  • Participate in the development of outbound marketing tactics including email and direct mail campaigns

  • Analyze metrics, consult with team and clients, and make adjustments to improve campaign effectiveness

  • Seek out and present new marketing trends and methodologies to promote our clients and increase our offerings

Qualifications

  • Education in marketing, business, or related fields

  • Proven experience in the marketing field, especially in the building industry

  • In-depth understanding of modern marketing principles and practices

  • Demonstrated ability to develop and implement successful marketing strategies

  • Exceptional communication and interpersonal skills, with an understanding of industry-specific language

  • Analytical mindset with the ability to interpret data relevant to marketing strategies

  • Attention to detail and ability to juggle multiple projects without error

  • Proficiency in software and tools specific to marketing and communications, including SEO, traffic analytics, Google suite, and others

  • Creative thinking and problem-solving abilities within the context of the building industry

  • Agency experience is a plus. A great attitude and strong work ethic is a must!

Salary range: $70,000 - $90,000, depending on experience.

If you think your skills and experience match what we are looking for, please email us at Jobs@rustygeorge.com. We are excited to talk with you about the position.

CONTACT US

Are you ready to begin your project today? Just have a few questions? Either way, let’s talk.